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Digital Marketing

Digital Marketing

The Tools/Software I Use to Optimize Google Business Profiles Daily

Will Troup December 29, 2024 No Comments

Optimizing your Google Business Profile is key to standing out in local search and attracting more customers. In this post, I share the three essential tools I use daily to enhance GBP performance: LocalFalcon for precise ranking insights, GMB Everywhere for comprehensive audits, and CallRail for tracking organic leads. Discover how these tools can help you dominate local SEO and grow your business.

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How to Optimize Your Google Business Profile and Drive More Leads

Will Troup December 27, 2024 No Comments

Learn how to supercharge your home service business with an optimized Google Business Profile. In this post, I share proven strategies for boosting local visibility, enhancing customer trust through reviews, leveraging photos and Q&A for better engagement, and connecting your profile to Google Ads for a powerful “Sponsored” listing. Whether you’re a plumber, electrician, or any other local contractor, these tips will help you attract more qualified leads and convert them into paying customers.

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How Local Home Service Businesses Can DOMINATE with Facebook Ads & Google Local Service Ads

Will Troup August 27, 2024 No Comments

In my latest blog post, I sit down with digital marketing expert Keigan Carthy to explore the powerful strategies behind successful Facebook Ads and Google Local Service Ads (LSA) campaigns for local home service businesses. From crafting creative content that resonates with your audience to optimizing your ad performance with the right tools, Keigan shares invaluable insights that can help you attract more high-quality leads and boost your revenue. Whether you’re new to digital marketing or looking to refine your approach, this interview is packed with actionable tips to elevate your business. Check it out to learn how you can dominate your local market!

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